_launch-film-for-wilson-brothers-39raise-your-game39-retail-installation-at-nike-1948-store.jpg "Launch film for Wilson Brothers 'Raise your Game' retail installation at Nike 1948 store. from map london tube Video Screenshot Preview")
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⏲ Duration: 1 min 4 sec
✓ Published: 10-Sep-2014
✓ Published: 10-Sep-2014
Description:
Wilson Brothers made a retail installation for Nike’s East London 1948 space.nnStarting at the bottom: the new floor covering is Nike GRIND, a 100% recycled rubber sport surface. 10% (minimum) of the content is made up from the soles of actual recycled training shoes, so approx. 900 pairs for this 120 square metre space! The new floor adds bounce + warmth to the space, is very sustainable, and the same material used around the main pitch at MUFC.nn1948 is the weekly meeting place for RUN-DEM-C
Wilson Brothers made a retail installation for Nike’s East London 1948 space.nnStarting at the bottom: the new floor covering is Nike GRIND, a 100% recycled rubber sport surface. 10% (minimum) of the content is made up from the soles of actual recycled training shoes, so approx. 900 pairs for this 120 square metre space! The new floor adds bounce + warmth to the space, is very sustainable, and the same material used around the main pitch at MUFC.nn1948 is the weekly meeting place for RUN-DEM-C
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