_digiday-brand-summit-tapping-into-the-creativity-differentiation-of-marketing-on-tiktok.jpg "Digiday Brand Summit: Tapping into the Creativity + Differentiation of Marketing on TikTok from new tiktoks Video Screenshot Preview")
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⏲ Duration: 9 min 13 sec
✓ Published: 09-Sep-2020
✓ Published: 09-Sep-2020
Description:
For brands, TikTok opens an entirely new window of opportunity to create content that speaks to people, to invite the community to join in the conversation, and...to Make TikToks. Hear from Sofia Hernandez, Head of US Business Marketing at TikTok, as she dives into what makes marketing on nTikTok a unique and participatory experience, how brands can activate on the platform with authentic and engaging campaigns, and share examples of brands who truly define what it means to 'Make TikToks, not Ad
For brands, TikTok opens an entirely new window of opportunity to create content that speaks to people, to invite the community to join in the conversation, and...to Make TikToks. Hear from Sofia Hernandez, Head of US Business Marketing at TikTok, as she dives into what makes marketing on nTikTok a unique and participatory experience, how brands can activate on the platform with authentic and engaging campaigns, and share examples of brands who truly define what it means to 'Make TikToks, not Ad
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